MBT: healthy, hip and a heck of a workout!
First of all, don’t think of them as just shoes. Think of them as the world’s smallest gym. A challenging walk on the beach—without the beach. Engineered in Switzerland, revered across Europe, and cheered by athletes, A-listers and orthopedists alike, MBTs are the world’s first physiological footwear. With patented Masai Barefoot Technology that tones all of you—all of the time—they improve posture, gait, balance and circulation (read: head-to-toe health) whether you walk, run, or simply stand around in them. And they’re boons for back, leg and joint pain, weight loss and (yes) even cellulite. So stop thinking about that perfect posture, strong core and buff butt—and start putting your whole ‘sole’ into it.
MBTs (short for Masai Barefoot Technology) were invented by Swiss engineer Karl Müller. He noticed that schlepping shoeless over Korean paddy fields alleviated his back pain, and that African Masai tribesmen who walked barefoot over bumpy terrain had seriously fit physiques and strong joints. In order to reap these phenomenal physiological benefits on flat ground, he designed the MBT with its signature pivot sole. The shoe is now a 'runaway' success (and as one of the first retailers to stock it stateside, we take some credit for 'stepping up' its profile.)
Every pair of MBT physiological footwear has a patented multi-layered sole that cushions your feet while challenging your muscles (from calves to intercostals and everywhere in between). Clinical studies suggest that regular use improves balance, posture and (most crucial in the fight against fat) circulation.
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