FitFlops are flying off shelves for summer faster than you can say 'micro-wobbleboard'. That's the name of the action created by the midsole, which causes these 'flops' to bestow a bevy of benefits to your bod. FitFlops create a faster and more energy expending walk by keeping gluteal, hamstring and calf muscles active longer during each step, plus help absorb shock, reduce joint strain and tone thighs. (Oh, and did we mention FitFlops look really fab on your feet?)